[better business blogging: twitter tips]

I'm all for blogging and I think twitter is extremely useful (for some people). I've had some very helpful feedback thanks to tweets I've put out asking for feedback, recommendations, suggestions and advice.

However, my use of twitter is a little more organic; it fluctuates with my current research or projects rather than a long term strategic goal that you'd have if you are going to try to harness it (and other social media applications) for *purely* business use.

Suaad Sait over at The B2B Lead Blog has some tips garnered from Rich Karpinski's B-to-b followers flock to Twitter article.

Business Tips for Twitter Use:

1. In your Twitter bio, clearly spell out what business you are in, who is posting to the account and even what you hope to get out of it. That creates transparency and the underpinnings of trust.
2. Find people to follow. They’ll likely follow you back, broadening and enriching your conversation.
3. To start, sit back and watch conversations unfold. As your comfort level grows, be proactive by participating in and starting conversations related to your business.
4. Be generous: Offer more than you get back and always try to be responsive to peers and customers.

A caveat as Jon Miller notes, "Tweets don’t yet show up in Google search results, and links can’t influence your SEO rankings.”